Track I
Finding the Right Problem
Great products do not become great companies on their own. Start with a problem worth solving — and validate it before you write a line of code.
Problem Discovery
Frameworks for spotting problems worth solving and evaluating market size, timing, and the underlying customer pain.
Customer Conversations
How to run honest discovery calls that surface real demand instead of polite enthusiasm.
Wedge & Positioning
Picking a beachhead, sharpening positioning, and developing the discipline of saying no to everything else.
Validation Experiments
Lightweight experiments that kill bad ideas fast so you spend your runway on the right one.
Track II
Building the Business
The mechanics that turn a working product into a durable company — pricing, GTM, team, and the cadence that compounds.
Business Model & Pricing
Picking a model that compounds and setting pricing that actually reflects the value you create.
Go-to-Market
Founder-led sales, self-serve, community-led — choosing and running the motion that fits your stage.
Hiring & Team
The first ten hires, equity structure, and operating cadences that scale instead of breaking under weight.
Operations & Cadence
The unglamorous rhythms — planning, reviews, metrics — that quietly compound into competitive advantage.
Track III
Capital & Strategy
When to raise, from whom, and how to think about dilution, governance, and the long-term cap table.
Bootstrapping & Revenue
Funding a company with customer revenue, grants, and disciplined capital efficiency.
Angels & Pre-Seed
Running an angel round — narrative, list-building, terms, and selecting investors you actually want.
Venture Capital
When VC fits, how to run a process, and how to think about dilution, governance, and board dynamics.
Evergreen & Nonprofit Capital
Our own evergreen funds and other non-traditional sources of patient, mission-aligned capital.
Metrics That Matter
The numbers that actually predict whether a business is working
We teach you to instrument, read, and act on the small set of metrics that matter at your stage — without drowning in dashboards.
- Activation, retention, and the early signals of product-market fit.
- Unit economics, gross margin, and payback.
- Pipeline, conversion, and the health of your GTM motion.
- Cash, runway, and the operating decisions they force.
- Leading indicators for the next 90 days, not just trailing reports.
Modern Frontier
AI-Native Businesses & Founder Craft
AI-Native Models
How AI is reshaping what a small team can build, what a company is worth, and how value is captured.
Services-as-Software
Vertical agents, AI-augmented services, and the new rules of distribution emerging in real time.
Decision-Making Under Uncertainty
Frameworks for making consequential calls when the data is thin and the timeline is short.
Founder Resilience
The personal operating system that lets you keep showing up for a decade with the company on your back.